Marketing practices and principles / Ralph E. Mason, Patricia Mink Rath, Herbert L. Ross

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Material type: Text

TextPublication details: New York : Gregg Division, McGraw-Hill, c1980.Edition: 3d edDescription: viii, 424 pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books: Lending	St. Francis Xavier's - Library Lending Book Shelves	Lending	658.8 MAS (Browse shelf(Opens below))	Available		21541

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Previous	658.38 MCI Injury Control for Children and Youth /	658.4 NAN Visionary leadership : creating a compelling sense of direction for your organization /	658.4 SEN The Fifth Discipline : The art and practice of the learning organization /	658.8 MAS Marketing practices and principles /	658.8 MCC Basic marketing : a managerial approach /	658.812 CLE Firing on all Cylinders : The Service / Quality System for High-Powered Corporate Performance /	659 FRY Manual of Commercial Correspondence /	Next